Aligning your goals in relation to offsite SEO

The days of hiring freelancers to create hundreds of small keyword-stuffed articles are over. Any way of getting more customers to be aware of your company is important – particularly when they are looking for a product or service like yours. That is why search engine traffic is ideal. You can …

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Think about how to incorporate keywords into your article

You can’t master SEO in a day, but you can resolve to make small steps in each of the areas of SEO that will make your site better and your efforts more impactful. Blogging is one of the simplest and most cost-effective ways to improve search rankings. Not only …

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Keyword clustering examples

Most SEOs would agree that Google’s SERP features can be a double-edged sword. They can significantly cut into your site traffic if you aren’t featured in one, or they can result in a welcome boost if you are. What SEO practitioners are missing is the fact that a …

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What is Keyword Research?

If you have plans to be in business for more than five years, you need to invest in SEO. You likely won’t see an immediate impact, but it has the potential to be the best return on investment for your business. Spend some time looking at other websites within …

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Don’t come up with answers without putting in some serious research

Old-school SEO focused on keywords. New-school SEO focuses on high click-through rates, “long clicks”, freshness, and amplification...which are all signals that users are successfully finding the answers they’re looking for in your content. Creating infographics that give detailed information about your niche is another great way to build …

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You have an opportunity to write something and rank highly

A better average time on your website leads to a lower bounce rate and a greater user experience. Make the navigation through your website as smooth as possible. As a part of mobile searches, voice searching is also on the rise. It can be much easier to search by speaking …

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Make a concerted effort to keep up with SEO advances

The primary goals of most SEO practitioners are to increase rank in the SERP and drive traffic, but they are not going far enough. A general rule of thumb: If you have links in a menu at the top of the page, avoid duplicating those same links on the bottom …

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What Is Free SEO and What Is Paid SEM?

Keyword-based titles help establish page theme and direction for your keywords. The truth is that you can get bad links every day. Your competitors don’t want your website to rank well. They can plan a negative SEO attack, sending a lot of spammy links to your website. Do you …

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Have a better chance of getting that click through

The benefits of guest blogging are endless and often underrated. By tapping into already established communities, you can increase your reputation, build high-quality backlinks, get more exposure to your website and much more. Appropriate use of headers are not only helpful to the reader in structuring and breaking up content …

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High quality links matter and make a huge difference

SEO is an ever changing and evolving industry with the search engines updating their algorithms on a weekly and sometimes even daily basis. And while some strategies may go out of fashion or no longer deliver results there are some strategies which have stood the test of time and we …

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How do you find people who value SEO enough to pay your prices?

Another valuable way to improve your domain authority is by getting other people to link to your website and your content. That takes time, some strategic networking, and a little ingenuity. Nofollow links do not allow search engine bots to follow the link. That means if the website owner is …

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How do you make a Google friendly website?

A reputable website should have great content which is relevant to its specific industry. A site with random and incoherent articles will be spotted by Google quickly, as it’s clear that the site has been set up purely to link to other sites. This becomes a bad backlink. Continually …

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The most obvious SEO choice

SEO is marketing. It’s important that it be presented and treated as such, no matter how important a technical foundation is to the discipline. Make sure your backlinks appear to be natural. Don’t ask webmasters to link back to your pages with a specific anchor text since this …

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What are your most popular pages/items about?

Cascading style sheets are external files that control various type and formatting attributes of elements on a web page. Some people include all of the font, table, and color-type formatting right inside the web page, which can add hundreds of lines of extraneous code, which dilutes keyword emphasis and slows …

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