While we all enjoy seeing the keywords rank well in the search engines, this doesn’t necessarily mean your SEO campaign is successful. Focus on publishing compelling, quality content that is uniquely different and more valuable than anything else out there. That usually means it’s long-form content. Dynamic serving takes a different approach. It uses server-side technology to serve a different version of your site to mobile users, depending on the way they access your site. The URL stays the same, but the files sent differ completely. The 'noindex,follow’ command in the meta tags of a web page will eventually be interpreted as a ‘noindex,nofollow’ command.

Combine responsive design and canonical URLs for Supercharged SEO

You need to see things from your customers’ point of view and, more importantly, you need to write the things that appeal to their viewpoint. Keyword density is no longer Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... important and you should stop any and all strategies aiming at stuffing keywords into your content. Basically, there are three main types of keywords: generic, broad match and long tail. Each of them attract a bit different types and amount of traffic. The safest and the most effective strategy is to mix those types of keywords in order to get different variety of traffic. When you're ready to scale your strategy, consider hiring a professional SEO agency or a highly skilled independent contractor.

Boost site speed and utilise comment spam

As an SEO, your primary goal is to make sure that each page has enough (good) content to make it a worthy link in and of itself. By starting a blog — or taking an existing blog up a notch — you can increase your influence and establish stronger relationships with potential and current customers. It’s one thing to optimize your site in its current state but another to keep it optimized as new content hits each and every week. Corporate communications like public relations, social media, and email also fall under the SEO umbrella.

Make LSI the focal point of your marketing efforts

Make sure every page of your site contains at least several hundred words of helpful, well-written, relevant content; and optimize all your title tags and meta descriptions while you're at it. As part of this technique, keywords are very often repeated in metadata, in textual content, or link text to increase the keyword relevancy artificially. Maybe enter into a share agreement with local businesses to share each other’s links on your sites? Gaz Hall, a Freelance SEO Consultant, commented: "In the modern search landscape, a multitude of disciplines feed into organic success. Everything from Social and UX, to PR and Content plays a part in a fully realized organic search strategy."

Measure and Improve by paying attention to web portals

The fact remains that knowledge of one’s domain and the tools out there is vital to success. To Have you ever dreamed about Oxon AA for this? understand the challenge you face to rank well in your niche, or to steal ideas on how to get started, turn to your competitors. By taking a deep look at the links they’ve earned, and how they got them, you’ll uncover tactics you can replicate, plus get inspiration for your own fresh ideas. Duplicate content is an important issue to check for during your SEO audit. As you’ve probably identified at this point, SEO is incredibly detailed. But, it doesn’t need to be complicated. As search engines like Google continually improve and try to show the best results they can to users, their focus is to provide quality and relevant results.