Contrary to popular belief, social media doesn't have a direct relationship with your search rankings. However, it can have an indirect bearing on the success of your SEO campaign. The canonical tag solves for this, notifying search engines of the "canon" page to receive search engine value for a group of similar content. There was a time when SEO really was a matter of determining which keywords could deliver the most traffic, then optimizing your website for those terms, and then building as many links as you could get away with. It was mechanical, and it was simple. But over time it proved to be fully unsustainable. Roundup posts are collections of content in a given topic within a certain period of time. You can see bloggers who curate content this way by simply creating monthly or weekly collections of great content related to their topic. The most important reason for creating roundup posts is to get extra shares on social media from the authors of the featured articles.

Combine responsive design and duplication for Supercharged SEO

Bing has a partnership with Facebook that allows it to access data on user behavior on Facebook and use that to influence rankings and the presentation of its search results. When looking for ways to Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! improve organic search engine rankings in just about any industry, the fact is that there are still only two primary ranking factors that search engines like Google give priority to: content and backlinks. One of the best ways to start earning links is by creating something of use or interest to your audience. We’ve all seen them – the pieces of content that educate or entertain us, without being the core product of a website. Search engines will penalise or even completely hide pages that are too similar as showing duplicate search results is unhelpful to users.

Adopy a monetisation first approach before putting efforts into SEO campaigns

Use keywords relevant to your products and services that your customers are searching for, especially in your Title Tags and internal links. Every SEO program should be unique; each target audience has a place, too. However, bad content can quickly and easily cause the death of your business’ online presence. For example, a core keyword phrase might be “accommodation” and that cluster may include “accommodation New York”, “luxury accommodation” and “boutique accommodation”.

More importance is given to Google algorithms

There are remedies that a company can take when they encounter bad traffic or other competitor activity. If you want to promote your website by purchasing sponsored links, always use the rel nofollow attribute. There’s no other way. If Google finds that you’ve paid webmasters to build backlinks, you will end up with a hard to remove penalty. Many people like to research using quality indicators like PageRank or Moz rank to find out how much authority a page has. Gaz Hall, a Freelance SEO Consultant, commented: "Beauty is important and usability is even more critical, however, neither will work for your revenue stream if no one comes to the website."

Gain access to a lot of different analytic capabilities in support of various marketing goals

Ensuring that your piece of content explores the topic fully across many relevant sub-topics, and doesn’t only provide a thin/generic answer, will help with discovery and perceived value. To Take a butchers at Indozine, for instance. sum it up, SEO is difficult because search engines are always changing and updating. Though buying links may be a good marketing strategy, Google is on the lookout and cautions webmasters against attempting to manipulate the system. We’ll be talking about this in great depth in the link acquisition section.